BRILIG FOR DATA SELLERS
Brilig offers data sellers the ability to reach the largest data-hungry networks and media buying agency from a single point of integration and interaction. Some of leading buying platforms that Brilig connects to include:
- Turn
- AOL
- GSN
- Collective
- AccordantMedia
Our list of data sellers continues to expand — with over 40 members on-board. Some of the leading online and offline data sellers represented in the Brilig Marletplace include:
- V12 Group
- IXI
- Lotame
- Alliant
- Lena Grove Media
Brilig actively creates a market for your data by intersecting it with campaign and buy data through our cooperative Brilig Pixel and our exclusive Lift Report and Reach Report, enabling buyers to see the value your segments add to their campaigns either by extending their reach or improving performance. No other marketplace offers this capability.
The Brilig platform normalizes your data enabling it to be instantly combined (and de-duplicated) enabling advertisers to achive scale that was almost impossible to achieve prior to Brilig.
NEWS RELEASES
April 23, 2013
The Cookie Has Five Years Left Says Merkle's Paul Cimino
September 10, 2012
Merkle Acquires Brilig
June 26, 2012
TruSignal And Brilig Announce Partnership
April 4, 2012
Brilig Launches DataMizer App on Appnexus
BRILIG BLOG
The AppNexus App Marketplace: The Beginning Of The End Of The Luma Slide?
Unifying Direct Marketing Principles with Internet Advertising Reach
How Brilig Brought Integrity, Transparency and Control to the Data Marketplace
ARTICLES
Crain's New York Business
TriBeCa-based Brilig acquired by Merkle Inc.
Econsultancy
The truth about Real-Time Bidding (RTB): experts' view